Beginner Marketing Training

Coaching With Jon | Internet Marketing Training For Beginners - Beginner Marketing Training

WordPress Hackers At It Again

security-against-wordpress-hackersYes, unfortunately they are at it again. It seems there has been a huge run of attacks on WordPress blogs lately. It’s disturbing, really. I wanted to write this post today to remind you that there are some things you need to be doing actively and regularly to protect yourself.

Number one – keep your WordPress installation up to date. It is easy to do and very important! In these updates are also security updates and patches in addition to cosmetic enhancements.

Number two – make sure you delete any plugins you are not using. Don’t just deactivate them, remove them completely. Why keep them if you aren”t going to use them anyways?

Number three – there are some plugins you can use to help protect your blog. Here are some recommendations that are free:

  • Wordfence
  • Block Bad Queries
  • WP Security
  • Login Lockdown

Number four – when you are done editing your blog please “logout” before you leave. Don’t leave any open doors for hackers to slip in.

There are numerous other things you can do to help protect your blog. If you are really serious, then there’s Secure Scan Pro. This plugin is one of the best investments I have made for my blogs.

I have a complete post about it here

Either way, you need to protect your blog. There are free methods and paid methods, both of which will do the job. Paid methods offer more options but not everyone can afford them.

I hope this post at least reminds you to do the simple things like keeping plugins and WordPress updated. Please comment with more ideas, advice, opinions or just to say hello :)

Work At Home Books

It’s been a while since I’ve posted. I’ve been one busy beaver so to speak. That’s a good thing right? :)

One of the things I was working on was adding a book collection to Coaching With Jon. It is finished. The books are in PDF format and mostly relate to working online, scams, site flipping, blogging, etc.

There’s so many ebooks out there, and we tend to get busy leaving little time for reading. I understand completely. That’s why I only have a few available and tried to include books I thought might actually help someone.

Here is a list of books available in the store so far:

  • Building Profitable Membership Sites
  • Making Money In Freelancing
  • Avoiding Online Scams
  • Affiliate Money Magnets
  • Self Publishing Success
  • Making Money with Website Flipping
  • Membership Cash Secrets
  • Profitable Blogging Strategies
  • Fast Cash Strategies
  • Gig Site Profits

If any of these interest you then take a look at this page: Books.CoachingWithJon.com and find your book to buy. I kept the prices low so everyone can afford them. $7 a book or $21 for the whole shebang.

Just remember one thing: working online takes work. You can’t buy an ebook and expect to make money if you don’t follow the instructions. Take action. There is no “Do nothing and get rich” jobs available. Even if you won the lottery, you still had to take action by purchasing a ticket :)

I hope the books help you. Feel free to leave a comment – good or bad. I take bad feedback as a guideline to make my business more user friendly. Most of the time bad feedback is really good feedback.

Oh, and just to leave a note: this page is not SEO optimized. Ever since Google’s Penguin update where they said they would be penalizing over optimized pages, I’ve decided to just write. I might start optimizing again once I figure out exactly what Google wants. I do know this: when it comes to search engines, quality content will always be king.

27 Tweaks to Enhance Your Online Marketing

#1 – Email Only

When creating squeeze pages, there is no longer a need to capture the first name. Just capture the email.

In years past, the name was good because you could do “name personalization” in the email you send out. Now everyone knows it’s a trick. It usually decreases response.

Capturing ONLY their email on the other hand almost always increases your conversion rates on your squeeze pages. So forget the name, capture the email address only.

#2 Send More Second Notices

At the very least, in your email marketing, you should add one more autoresponder messages, and email more frequently. The easiest way to do this is to take your last email you wrote, and just copy and paste it in again and send it out.

The only thing you change is the subject line to: second notice. And then say, “here is the email I sent you yesterday, in case you missed it…” and then just give them the same email. Almost no time or effort on your part… yet if you got any response at all from the first email, you will get results from this one as well.

#3 Test a Simplified Squeeze Page

If you have a squeeze page out there right now to build your list, and it’s over 100 words, make it less. Usually a lot less.

Just a headline, a subhead and a one sentence call to action works wonders. Just like the squeeze page giving away this free report. At the very least it’s worth a test. It almost always increases your conversion rates.

#4 Spend Less Time Studying

One of the ways to increase your profits is to simply take more action. Way too many Internet marketers study too much. You should – at the very least – act as much as you “study”.

So that means if you spent 10 minutes reading this report, you should follow it up immediately with at least 10 minutes of pure action to build your business. If you do nothing more but follow this rule: “take action at least as much as you study” your Internet business will meet with success.

#5 Use Weird Words in Headlines

This applies to email subject lines, blog post and article headlines and even sales letters. Weird words get attention, and can help get your message read. Some of my favorite words to use are unadulterated, shenanigans, bam-boozled, balderdash, flim flammed, dilly-dally and willy nilly.

#6 Super Short Email Subject Lines

Think about it – when your friends, co-workers, and family email you, they usually write very short email subject lines. So that helps you get YOUR emails you send opened.

Also, they stand out. Most marketers use super long subject lines, so yours will draw attention because they’re so short. Try it. You’ll be amazed at your open rates.

#7 Use Pattern Interrupts More

The last example (#6) is a pattern interrupt. Every other marketer goes long, you go short. Here’s another example of a pattern interrupt: On a call once, Jason was about to reveal a strategy for making money online.

He started it with: “What I’m about to show you, you probably won’t do even though if you did do it, your success would be almost guaranteed. However, even though it’s such a great strategy, almost everyone I share it with never does it… and I don’t know why… so you probably won’t do it… but if you did do it, man you’d get quick and easy results.”

This is a bit of reverse psychology. Most marketers frame it the other way – you can do it. Jason interrupts the pattern – you probably won’t do it… Result – people are more eager to prove him wrong, and actually do it!

#8 Sell Earlier

One of the biggest mistakes people make in marketing is they don’t sell early enough. Especially on low ticket products. Often times people leave the sales page before they even know what the offer is.

Sometimes the best thing to do is come right out in the first paragraph and say: “I’d like to sell you something. I think you’ll want to buy it, because it’s a really great deal. Here’s what it is…”

Another Way To Get Backlinks

Another Way To Get BacklinksThere are plenty of different ways to drive traffic to your pages. Article submission is one of them.

By submitting your articles to the web, you get people to read what you have to say, and you also get high quality, in-text back-links to your pages.

It can however take a while for you to submit all your articles manually. You first need to log in, then paste the article, format it, submit it, then sometimes even wait for approval… multiplied by the number of article directories you want to submit your articles to. How boring!

With the site I want to tell you about, there’s no need to log into every article directory… You can simply paste your article once, spin it, and the system takes care of the rest!

Introducing… Backlinks Kingdom! Now I’m still on the fence about spinning content and am currently doing research and experimenting with this. And Backlinks Kingdom is what I’m using.

As a Free Member you can submit 1 article every day to 15 different directories! Every site has its own domain and a unique C-Class IP address, which means all the links you build are unique.

Articles are a great way to build back-links to your pages, because Google loves content and is known to give good value to links located inside an article.

The system supports spin-tax, so the articles you submit will look different to the search engines. If you already have articles ready to be published, then you’d better get started now!

As previously mentioned as a Free Member you can submit 1 article every day, but if you upgrade to the top level you will be able to submit up to 5 articles every day!

Submitting an article to Backlinks Kingdom only takes a few minutes, and you don’t have to repeat this task multiple times to submit your article to multiple sites.

The best part is… you can get a free upgrade by referring 12 active members to the site, and if you refer 100 active members, your account will be upgraded to the top level!

What are you waiting for? Get in now while it’s still free, and upgrade your account to make the most out of Backlinks Kingdom!

http://www.backlinkskingdom.com/free/38156

I’d love to hear your comments and thoughts about article spinning. Is it wise to spin articles? Do you think Google penalizes our sites for linking these spun articles back to our sites?

There’s a lot of internet marketers who are utilizing this method today and they appear to be doing ok. But time will tell….

Search Engine Optimization – How To Guide

Search Engine OptimizationWhat is Search Engine Optimization?

Most people who have a website are trying to get their pages to show up on the front page of the Google, Yahoo or Bing search engines.

There are certain things you can do to make this happen. Examples are: Optimize title, content and keywords. In this post I will examine some elements and best practices for search engine optimization to help get your site a higher ranking.

You should know what areas you need to tweak to get the best results.

Search Engine Optimization (SEO) Structure

Search Engine Optimization TitleTitle

The title of your page or post should correctly describe what your content is about and should contain your main keywords only once.

Don’t try to stuff too many keywords into the title. Avoid using long or vague titles. Be sure to use the title tags

<title>Your Title Here</title>

in your pages to help the search spiders understand what your page is about. Titles appear in search results. Create different titles for each page so the search bots can tell you have different content on different pages. Also, keep your titles brief.

Search Engine Optimization DescriptionDescription

Be sure to use the description meta tags in your html. This should be no more than 160 characters and provide a brief description of what the page is about.

 

<meta name=”description=” content=”Description here”>

 Search engines often use the description as ‘snippets’ in search engine results. That is why the description is important to search engine optimization and should contain a variation of your keywords or key phrase.

Avoid writing descriptions that are unrelated to the title and content of your page. Don’t fill the description with just keywords.

Search engines don’t like this and could penalize your site. Use a different description for each page on your site. Even if you have a blog, you should have a different description for each post/page. This is vital for SEO.

SEO ContentContent

Your content should ALWAYS be unique! Never copy and paste from another site or article directory. This is very important to your search engine optimization efforts.

Use a good mixture of keyword phrases. If you are writing about search engine optimization then also use the other popular phrases linked to the term such as SEO or page optimization.

Don’t overuse keywords. Sprinkle them throughout your content. A good measure would be using your keyword or phrase once or twice per 5 line paragraph. Your content should be descriptive and compelling to the reader to keep their interest.

Avoid writing content with spelling mistakes and bad grammar. Use a spell checker if you want to be thorough. Make sure your sentences make sense to the reader.

The ultimate goal of your page is to keep the visitor interested and show them your page is an authority on the given topic. This in turn will result in a possible sale of one of your products.

SEO KeywordsKeywords

Be sure to use the meta tags for keywords in your html.

 

<meta name =’keywords” content=’keyword1,keyword2,keyword3″>

Don’t use too many keywords and be sure your keywords are relevant to your content. Too many keywords will appear spammy to the search engine crawlers. Use relevant keywords and key phrases that match your title, description and content.

SummarySearch Engine Optimization Summary

These are just a few pieces of the SEO puzzle. Hopefully, this will give the beginner an idea of what search engine optimization is and how to best implement each element of the page structure.

There are many more ways to optimize a site for the search engines, but don’t forget your visitors. You should also make your site user friendly as well as Google friendly.

In later posts, I will cover more SEO aspects that are essential to higher ranking in search engines such as XML sitmaps, proper URL formatting and robot.txt files.

How To Get Indexed In Google Faster

It can take a week (based on my past experience) for your new pages or posts to be indexed by Google. So to get my post indexed faster -within about 24 hours- I create RSS feeds for every new post or page I add to my site.

Here is one of my methods to get indexed quickly by Google so you can get your articles submitted without worrying about getting slapped for duplicate content and also to allow for the backlink to be a real backlink instead of the other way around:

First, go to RSS feed Directory – Feedage.com to create an account. When you log in, click on  the Home link.

Below the Quick Links menu, click on ‘HTML2RSS’.

Go to your site and copy the URL of your new or un-indexed page or post.

On Feedage.com, enter the URL into the ‘HTML2RSS’ field.

Click ‘Create My RSS’ to submit.

Take the RSS url and go to RSS Submit | Free Webmaster Tools. This will submit your RSS to over 20 RSS sites and get you some initial links too which is not bad.

You can also go to Pingomatic.com and submit the RSS too.

The next step is to go to Social Monkee and sign up. (This is also a free service that will submit your page to 25 social bookmarking sites.)

This is what I do to get my pages indexed. Most times it works, sometimes it takes around 48 hours. Better than 7 days though :)

Introducing SocialMonkee – Free Instant Backlink Builder

Building backlinks to your pages is an essential part of SEO (short for Search Engine Optimization) for two reasons. The first reason is that it helps your pages get indexed faster, which is very important because you want the search engines to find them as soon as possible and crawl them regularly. The second reason is that it helps your pages get higher search engine rankings for the keywords of your choice. The more backlinks you have, the better. Period.

However, building backlinks can be a time-consuming, boring process. You can outsource the process to an agency and pay a lot of money… Or you can do it yourself with SocialMonkee! SocialMonkee is an instant backlink builder allowing you to build 25 unique backlinks, every day, totally free. All links are on unique C-Class IP addresses and domains. Imagine being able to create 25 unique backlinks every day, with the click of a button, FREE! Well, you can stop imagining…

So, 25 unique backlinks every day… That’s a total of 175 backlinks every week, 750 every month. If you upgrade, you will be able to build 100 uniques backlinks, 3 times a day! That’s a total of 2,100 backlinks every week, 9,000 every month! The good news is… you can get a Premium Account, FREE! All you need to do is to refer 12 members, and your account will automatically be upgraded. If you’re not really into referral marketing, you may upgrade right now for a low one-time fee.

Submitting a page to SocialMonkee via the members area takes under two minutes, but there’s an even faster way! They created a Firefox plugin that allows you to submit your page to up to 100 sites in just a few clicks, using nothing else than Firefox! If you have a Premium Account you will also get access to link reports and RSS feeds, which are great to keep track of your backlinks and get them indexed fast. Submitting your RSS feeds to RSS submitters is actually a very important step in link building.

So what are you waiting for? Join SocialMonkee now while it’s still free!

http://www.socialmonkee.com/index.php?af=55585

Legitimate Malware And How to Remove Spyware After An Install

Spyware RemovalThere are plenty of reasons why adware is “bad.”  Are there any instances when adware is valid and authorized?

A number of shareware programs presently are available bundled with spyware and adware.  The basis is this:  If you try out the program, and enjoy it, you may use it.  Until you pay for it, the programmer is paid from the ads that the shareware program displays. 

If the user somehow kills or takes out the ads, consequently he is also forced to uninstall the program that was supported by the ads.

In many cases, such ads appear in the actual program, similar to a compact frame or corner of the program’s window.  In most cases, though, the ads are displayed by a solely separate program inside the same installer program.

In the event the spyware and adware is authorized, then it has to be explicitly displayed within the set up, and the user requires the option of not installing it.  This really is where adware acquired it’s inferior reputation. 

Spyware Removal TipsMany adware softwares simply install together with the ad-supported program, without ever informing the user. 

The user is then surprised by the ceaseless storm of pop up ads on his or her pc or laptop when he or she isn’t even visiting internet websites and the assortment of strange programs on the hard drive that he doesn’t recollect downloading.

The primary element of whether or not malware is “legitimate”:  When the user has no problem sharing demographics data for a product he or she enjoys using, then the malware that comes with that product is legal and acknowledged. 

Having said that, if a different user thereafter sits at the same computer–one that will not know the adware is there–then it’s no longer a legitimate application. 

The person being spied upon by way of the spyware, or perhaps made to view the pop-ups delivered by the spyware and adware, must understand as well as accept what the program will do.

More Spyware Removal TipsSo what do you do when you have installed legitimate spyware but no longer want it on your computer? In most cases, simply uninstalling the software will not do the trick.

The spyware will remain nested in your registry and system directory and will continue to haunt you. You will need specialized spyware removal tools in most cases. The solution I use in these kinds of situations is Malwarebytes.

Simply download the free version, run it, and see all the files left behind by the so called legitimate spyware. Malwarebytes can scan deep within your registry to find malware left behind by the software containing the unwanted adware.

Most of these files buried within the registry are impossible for a regular computer user to find. That is why we need specialized tools to help us.

Once you have scanned your PC with Malwarebytes and can view the files that need removed, just follow the on screen instructions to finish cleaning your system.

Scan your Computer with Malwarebytes

Work From Home Getting Started

Work From HomeAs you surf the web you will see numerous products for sale. Some products are physical products that you can buy and have delivered to your home. Some are digital products that you can download to your computer such as ebooks or software programs. Before you can start earning money online, you need something to sell. A product.

There are numerous ways to get a product to sell. Since we want our product to be download-able, we will need to find a digital product that buyers can download immediately after payment. I will assume you already have an account with Paypal, Payza, or another online payment processor. You will need this to be able to accept payments. If you don’t have an account with one of these payment processors, you need to do that now.

Here are a few that you can sign up to:

Now, back to our product. There are products you can purchase (sometimes you can get them free) called PLR. Private Label Rights products are ebooks or reports that give the buyer permission to resell them for 100% profits. To find PLR products that you can resell, just go to Google and type in private label rights. You should find a wealth of products you can use to resell.

Another way to get a product is to create your own. It’s not hard to create your own report or ebook and sell it. All you need to do is find a niche, or specialty that you are knowledgeable about. People are always looking for information. Just find a subject that is in demand and do research. Gather all the information you can about this subject and compile it into a special report. Then all you need to do is convert your work into a PDF file. I’ll cover this in another post.

So there ya have it! Now go and find something to research. And remember, your product must be a quality product with information that will help the person who is buying it. Selling junk will give you a bad name and you will lose customers who may have bought more from you had you sold them a quality product to begin with.

If you find my posts to be helpful, why not subscribe? Just fill in the details on the right and click Subscribe!